Redfin is responding to a new startup that is hoping to upend the way people search for and buy homes by offering a flat-fee service. On August 29, TechCrunch reported that a startup called Landian had emerged from stealth to offer homebuyers a way to tour and make offers on homes through a flat-fee service, […]
Redfin CEO promises to ‘drink our own urine’ if mortgage rates don’t fall
He really said that: When asked about the company’s “Plan B” if mortgage rates don’t fall, Redfin CEO Glenn Kelman responded, “Plan B is to drink our own urine or our competitors’ blood, stay in the foxhole.” This wasn’t at some informal, off-the-record gathering. It was on Redfin’s second quarter earnings call, the kind of […]