Recently, online communities were abuzz with curiosity after it was reported that HYBE had spent $ 25 million USD to acquire 51% stakes in a mysterious company. The acquisition occurred on August 1, 2024. | hybe.co.kr According to follow-up reports, the company that was acquired in this deal is a US-based public relations agency. HYBE’s […]
HYBE’s Recent “Mistake” Sparks Criticism For Its “Multi-Label” System
HYBE Labels, a giant in the Korean music industry, works as an umbrella company that has many sub-agencies that all work independently to manage their artists when it comes to creating and promoting music. The various subsidiaries under HYBE include BIGHITMUSIC, ADOR, Pledis Entertainment, SOURCEMUSIC, and KOZ. BTS is under BIGHIT MUSIC | @bts_bighit/X LE […]
HYBE’s CEO Reportedly Responds To NewJeans’ Ultimatum
HYBE has responded to NewJeans‘ ultimatum. NewJeans | Pinterest On September 12, HYBE’s CEO Lee Jae Sang reportedly gave his response to NewJeans’ livestream during which the group demanded Min Hee Jin be allowed back to her original position as ADOR CEO by September 25. According to the CEO, HYBE will not be complying with […]
NewJeans’ MV Director Calls Out HYBE For Their Lies, Admits To Rejecting HYBE’s Offer Of Work For Other Artists
Director Shin Woo Seok took a strong stance against HYBE on September 3, 2024. Previously, he took to Instagram to declare that he would be unable to continue to work with the new ADOR. The deletion of the videos on Ban Heesoo‘s YouTube channel, an incremental part of the NewJeans “Ditto” lore, was also done […]
HYBE’s Girl Group KATSEYE Hit With Heavily Divided Reactions For New Concept Photos
HYBE‘s latest girl group KATSEYE‘s latest concept photo has been hit with mixed reactions. The members of KATSEYE | @katseyeworld/X Recently, KATSEYE have been getting fans excited with concept photos for their release, for their upcoming release, SIS (Soft Is Strong) Concept Photo: Dream Charm. | @katseyeworld/X | @katseyeworld/X On August 12, KATSEYE shared a […]