‘The Big One’ loomed for all who graced the famous asphalt of Daytona International Speedway during Saturday’s Coke Zero Sugar 400. Partway through Stage 2, it went from a mere ideology into a tangible reality for more than a quarter of the Cup Series field. A 20-car wreck swept across Daytona’s iconic grounds, knocking out […]
Liquid Death is just one of many VC-backed beverage startups ready to disrupt Coke and Pepsi
On March 11, a fizzy startup announced that it had raised $ 67 million at a $ 1.4 billion valuation and reached $ 263 million in sales in 2023. Did you guess that this startup is Liquid Death, a canned water company? Liquid Death has now raised more than $ 267 million in venture funding […]