SM Entertainment is being blasted for upcoming girl group Hearts2Hearts‘ teasers.

On February 9 (KST), the X page of Hearts2Hearts shared some new teaser photos of the members, seemingly hinting at the concept and showcasing the group’s visuals.



There were also some moving clips for each of the members, with the videos seeming like still images but with each idol slowly moving.
Hearts2Hearts ‘The Chase’ Moving Clip
Hearts2Hearts The 1st Single 【The Chase】
➫ 2025.02.24 6PM (KST)
Pre-orderhttps://t.co/6a4GJHSo8w #Hearts2Hearts #하츠투하츠 #H2H#JUUN #주은 #TheChase #Hearts2Hearts_TheChase pic.twitter.com/OUdP0NC8Or
— Hearts2Hearts (@Hearts2Hearts) February 12, 2025
Hearts2Hearts ‘The Chase’ Moving Clip
Hearts2Hearts The 1st Single 【The Chase】
➫ 2025.02.24 6PM (KST)
Pre-orderhttps://t.co/6a4GJHSo8w #Hearts2Hearts #하츠투하츠 #H2H #JIWOO #지우 #TheChase #Hearts2Hearts_TheChase pic.twitter.com/Ydi1t34Bs9
— Hearts2Hearts (@Hearts2Hearts) February 12, 2025
Hearts2Hearts ‘The Chase’ Moving Clip
Hearts2Hearts The 1st Single 【The Chase】
➫ 2025.02.24 6PM (KST)
Pre-orderhttps://t.co/6a4GJHRQiY #Hearts2Hearts #하츠투하츠 #H2H #CARMEN #카르멘#TheChase #Hearts2Hearts_TheChase pic.twitter.com/HrTBvs1kzw
— Hearts2Hearts (@Hearts2Hearts) February 12, 2025
While netizens have been anticipating the group’s debut, the recent wave of teasers has sparked major criticism. Some thought the quality was cheap and even called it creepy, thinking it resembled AI, while others were confused about the concept.

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The quality lolololol even YG did better than this.
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I mean… can we even call this “moving”…?
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Huh? What is this? It kinda looks creepy.
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SM, what’s going on…?

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I don’t get what concept they’re going for. It’s a school-themed teaser, but it doesn’t feel that girly, the background looks cheap, and the members don’t leave much of an impact.
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What is this…?
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I’ll wait for the video, so please get it together, SM. I’ll just believe this is a strategy to lower expectations and then blow us away later.
You can read more about netizens’ reactions to teasers below.
SM Entertainment’s Upcoming Girl Group Hearts2Hearts’ New Teasers Photos Garner Heavily Mixed Reactions
Source: theqoo