On January 25, BLACKPINK’s Jennie dropped her latest single, “Zen,” from her upcoming solo album Ruby. The upbeat track was accompanied by a visually stunning music video that immediately captured attention with its grand production and striking visuals.
Uploaded to YouTube, the video has already amassed over 3 million views and 700,000 likes, highlighting Jennie’s massive influence and dedicated fanbase. The release has sparked conversations not only among international fans but also within Korean online communities, where it has been a hot topic across various forums.
On popular platform TheQoo, one post about “Zen” has garnered over 32,000 views and hundreds of comments, with users raving about Jennie’s performance and the artistry of the music video.
zen by jennie is a whole cinematic experience 🧘🏻♀️ pic.twitter.com/kOXlt4Hk8x
— gi ᴼᴬ 🐻ྀིྀིྀིྀིྀིྀིྀིྀི (@jennieaceitgirl) January 25, 2025
JENNIE in the music video for ‘ZEN’. pic.twitter.com/rYZy6vwbfk
— Kpop Charts (@kchartsmaster) January 25, 2025
A major point of interest has been the involvement of Cho Gi Seok as the music video’s director. Cho, renowned for crafting visually stunning concepts for K-Pop icons, has previously worked on memorable projects like Red Velvet’s Chill Kill and LE SSERAFIM’s Unforgivable. His signature style seems to shine through in “Zen,” and netizens have noticed it!
i have thoughts. what i will say right now is that chorus is great, cho gi seok is a legend and will forever be a legend & the power she’s exuding is rooted in true authenticity and that translates so well. https://t.co/nUdFm34pdJ
— 𝕵𝖔𝖎 𝕭 ✰ (@mynameisnotjoi) January 25, 2025
JENNIE turned down offers from labels who weren’t interested promoting her in Korea or didn’t get her roots and now she just released mv introducing her album entirely made by OA team with a Korean photographer cho giseok incorporating elements of traditional Korean culture 🇰🇷🤍 pic.twitter.com/WNfID6uOLe
— Cia (@GENlUSJN) January 25, 2025
Cho giseok and Jennie are a match made in heaven god this is what I’ve always wanted and more pic.twitter.com/WGVxwOBad8
— art 🍥 (@jennievantejane) January 25, 2025
Fans and netizens alike have been showering praise on both Jennie and Cho for their work. The music video’s quality and unique approach have only added to the anticipation for Jennie’s full album release.
- “This is the best video Jennie has ever been in so far.”
- “I hope the song is released soon. It’s absolutely insane.”
- “Wow, even the music video was done so well… incredible.”
- “The music video is freaking amazing. Wow.”
- “Jennie, just do everything you want to do.”
Fans can’t wait to see even more from Jennie as we get closer to the release date for Ruby.
Source: TheQoo
