Red Velvet’s Seulgi Faces Criticism For “Advertising” A Boycotted Brand On Her Personal Channel

26th July 2024 by admin

Red Velvet‘s Seulgi is facing scrutiny after showing a boycotted brand on her personal YouTube channel.

Red Velvet’s Seulgi

Seulgi runs her own YouTube channel, 하이슬기 Hi Seulgi, where she shares videos of her activities, including her program Seulgi’s Vacation Life. The channel was first launched in February 2024, allowing fans to see the idol more personally.

Seulgi’s most recent video is a vlog showing her trying different foods in Kaoshiung and exploring.

Near the end of the video, Seulgi visits a noodle restaurant in order to try their famous beef noodle soup. After ordering from the menu, the idol shows her drink to the camera, a can of Coca-Cola with the logo facing the camera.

As she eats, the can is left is in view with the logo showing.

Coca-Cola is not listed on the Boycott, Divestment & Sanctions (BDS) Movement’s official boycott list. However, Coca-Cola has been named a boycott target by many due the company’s involvement in the ongoing human rights violations taking place in the Gaza Strip against Palestinians.

| Ethical Consumer

Fans have criticized the idol, specifically recalling how, usually, idols take extra steps to avoid showing brands in content, or they would be outright blurred out.

like? pic.twitter.com/FyfEvWhjai https://t.co/XytxRLuUba

— the real eumppappa (@vixppappa) July 26, 2024

i’ve been a kpop fan for 7 years and i have never seen this much liberty showing brands this casually specially food and beverages, they’re ALWAYS censored tot the gods, weird as fuck https://t.co/iGjxO5UuxE

— bubbles (@bubsluvie) July 26, 2024

Many have begun trying to inform the idol about the boycott in hopes of preventing indirect promotion like this from happening again.

this is so disappointing.

fan pages have made email templates (i’ll link below) but please send your own messages via 🫧 , or comment under the posts.

if anyone is interested in why we are boycotting coca-cola i suggest reading this article https://t.co/4qgh4ksL92 https://t.co/xnZCgRSKCD pic.twitter.com/Kcjx6cLMbc

— ً (@joysdontcry) July 26, 2024

hello, feel free to send these infographics to seulgi on bubble when she comes online. (trans. by @joykunty , thanks!)
use her bubble tag #슬기버블 and the tag she herself recommended for connecting with her #슬기에게 (info from @mvplmd, thanks!)#RedVelvet #SEULGI https://t.co/JlQrEGDtVT pic.twitter.com/ClWVHWRJmq

— renjoyer (@geumjassi_) July 26, 2024

this is so disappointing. i hope people who have access to seulgi’s bubble can spam her and she can address this soon https://t.co/IOaRoLdvDE

— reni (@sailorsaturnian) July 26, 2024