The official merchandise of Filipino P-Pop girl group BINI, particularly their lightstick known as the BINI Wand, has sparked significant backlash from their fanbase, BLOOMS.
The lightstick, notable for its blue handle and inner flower, has been widely criticized for its poor quality. Fans describe it as toy-like, lightweight, and made from low-quality materials.
Despite these shortcomings, BINI’s management, Star Magic of ABS-CBN, priced the BINI Wand at PHP 2,499, which many feel is overpriced for the quality.
parefund HAHAHAHAHHAHAAJHAHHSHDHS PARANG LARUAN LANG NA NAILAW NA MAY LOGO NG BINI TEH @BINI_ph ANO BA TO 😭 KULANG NA LANG MAY TUMUNOG NA AYAYAYAYAY #BloomsDeserveBetter pic.twitter.com/Sz8sVhpd1T
— 𝙮𝙚𝙨𝙝𝙞𝙚𝙩 (@judehthegreat) June 27, 2024
Comments joked that the quality is “pang Divisoria” while the price is “pang mayaman.”
Fans have taken to social media X (formerly Twitter) to express their disappointment and anger.
One fan wrote, “I want to support BINI all the way, including buying their merch. But look at this: a 200 peso lightstick from Shopee looks more premium than the official 2500 peso one.”
I don’t want to say this, but as a bloom, I want to support BINI all the way, including buying their merch. But look at this, mas mukha pang premium yung tig 200 na light stick sa Shopee kesa sa official na P2500. Tapos transparent pa yung flower sa 200. #BINIDeservesBetter pic.twitter.com/wZSakYdJES
— Bortang Barbie Girl (@bortangbarbie) June 28, 2024
Another said, “You can’t blame BLOOMS for buying unofficial merch because the original ones are overpriced, exclusive, limited, inaccessible, and POOR QUALITY (esp BINI Wand).”
hindi niyo talaga masisisi ang blooms if unofficial merch ang binibili nila because the original ones are
1. overpriced
2. exclusive
3. limited
4. inaccessible
5. POOR QUALITY (esp bini wand?!)no offense but mas maganda pa ang freebies ng blooms for blooms 😅
— mics 𖦹 (@prettyoiah) June 27, 2024
To make matters worse, the photocard that comes with the lightstick has unusual jagged edges, leading many to guess it was cut manually.
3/8 bini wand photocards
manual cutting ata talaga ginawa nila sa pc for bini wand😭😭 ctto #bini pic.twitter.com/2n5EAQxcCL
— z🌸 (@itzlalisaa) June 27, 2024
The unprofessional, high-priced merchandise frustrated BLOOMS who called it a “laughing stock.”
“The overpriced merch with the lowest quality is a laughing stock,” they remarked.
Ganda naman ng girls pero @StarMusicPH @BINI_ph napagod siguro kayo nag gupit? HAHAHAHAHAHA Laughing stock yung over priced merch with the lowest quality dinaig pa yung freebie sa shopee HAHAHAHAHAHA mas malala pa to sa YG bhie pic.twitter.com/LqOfHmsehG
— ✿ (@jenseuldelulu) June 27, 2024
Finally, they urged Star Magic to focus on releasing high-quality BINI content instead of selling low-quality items, which is hurting the girl group’s reputation.
i get that bini’s rise was sudden & something their management wasn’t prepared for. but i wish they chose to focus on taking time to release quality content instead of these half assed events, merch, etc. they’re leaving a bad impression and lowkey tainting bini’s name
— lee (@mikhasbloom) June 21, 2024
